Thanks to the highly publicized sentencing of Ross Ulbricht, founder of the online blackmarket place – Silk Road, the general awareness of the DarkNet is increasing. Yet, the importance of the DarkNet to our customers isn’t about supply of illegal drugs or fake passports; it is its growing role in evolving online piracy.
Before diving into the detail of the emerging trends that we’re seeing, let’s start by putting things into context.
‘Never trust the browser’ is a mantra that all developers and security experts live by. Of course! In essence it’s an engine designed for remote code execution. What’s there to trust? But, imagine the possibilities if it could be transformed into a secure platform.
Living in a hostile world
Cyber attackers are constantly looking for, and finding, security weaknesses; program errors and other flaws in web browsers. Looking back at 2014, they proved to be very successful.
Another IBC has come and gone. What struck me most this year was the diversity. For me, the old saying “variety is the spice of life” was certainly true when you look back at IBC 2015. But what was the stand out theme? Some reports say it was 4K, UHD, or even the cloud. For me, there was one common denominator. One pervasive topic of conversation and that was security.
The hidden requirement
Let’s be frank, security isn’t sexy. It’s the new apps or services which attract the consumers and increases revenue.
A friend of mine once told me that software engineers are fashionistas at heart. Instead of trying to out dress each other they out buzz word each other. Well the latest buzz words you likely to hear on this season’s software engineering runway are Hadoop, Splunk and Deep learning.
Yes indeed these big data buzzwords have been flying around Irdeto for some time. Now you normally think of big data as being used to analyze consumer behavior or to learn that the breading patterns of toads are great predictors of earthquakes. But what has big data got to do with security?
Entrepreneurs realize that a business must evolve to stay relevant: give consumers what they want. Unfortunately, the same is true for the online piracy business. As pirates evolve, we need to be one step ahead.
Over the last few months a new trend in streaming piracy has emerged.
Pay-TV operators are used to thinking in terms of winning the largest share of a consumer’s disposable income: their wallet. In today’s digital world, is that still the most important battleground? With only so many minutes in the day, should operators really be fighting for people’s time?
What’s the fuss all about?
Watching TV typically comes out top in any survey related to leisure activities or media consumption.
One of the things I love about this industry is that it’s constantly evolving. I believe the media industry is at the cusp of some of the most significant and rapid change we’ve seen in decades. And we are already seeing the early opportunities that this new paradigm brings.
Not losing focus
Consolidation within the industry shows no sign of stopping; most recently Charter’s planned acquisition of TimeWarner as well as Arris|Pace merging.
It may sound strange coming from the SVP Sales & Marketing but…. Sometimes it’s not about “always closing” – it’s about raising awareness. And that’s certainly true when it comes to the growing online piracy problem.
Piracy levels surrounding the season 5 premier of Game of Thrones™ received global news coverage. The Irdeto piracy data, used by the press, showed that new season premiers increase piracy activity, both of old episodes and the new season.
As Netflix continues its global expansion, so too do the debates whether its service accelerates cord-cutting from traditional pay-TV services. But are we looking at this from the wrong perspective? Is the rising OTT tide, in fact, floating all boats including the pay-TV operator’s?
In a recent report, Digital TV Research forecasted that North American OTT revenues will reach USD 20.39bn in 2020, up from USD 6.85bn last year. And I believe this growth trend is true globally.